Articles

Sep, 18 2010 | Enterprise, Small Business

A New “Social” Salesforce Tool

IntroMojo helps us collect hard-to-find prospect info: aggregated from all over the web. One-stop, referral-selling info at hand. Now.

Sep, 17 2010 | Referral Sales

Cold Calling: A Great Phone Sales Approach… I Don’t Think So

Email marketing continues to distribute the “cold calling works” approach. Clever, but it doesn’t work. Referral sales works. Every time.

Sep, 02 2010 | Advanced Category, Small Business

Referral Selling in Small Business

“Small” may be the way government classifies you, but you are the backbone of the global economy. You chose your line of work because you are passionate about a product or service you developed, recognized a not-to-miss opportunity in the marketplace, or gained expertise in a specific skill. Bottom line: You love what you do. […]