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 Referral Selling Book:
NO MORE COLD CALLING™: The Breakthrough System That Will Leave Your Competition in the Dust
No More Cold Calling™
Now Available in Paperback
 Guide to Referral Selling,
Press release April 2007
This one-of-a-kind sales guide shows you how to stop wasting your time calling people who don't want to hear from you and boost your close rate to eighty or ninety percent! Send your commissions soaring, work less, and enjoy it more – all without ever making another cold call.
Following Joanne Black's proven, referral marketing system, you’ll discover how to turn current customers and your myriad of contacts into rich sources of referrals – as you establish relationships that ace out the competition. Qualified prospects, ready to do business, will call you asking for your help.
Let Joanne teach you how to:
- Develop a winning referral-selling strategy—craft exactly what you want to say, present flawlessly, and troubleshoot the gaps.
- Select a referral buddy to help you plan and make a smooth transition to referral marketing.
- Generate support from managers, coworkers, and staff with a business referral system that builds networks, relationships, and clients.
- Shorten the sales cycle and close deals faster.
- Measure the success of referral-selling activities with the author’s exclusive performance metrics.
- Become a valued referral source for others.
- Obtain better customers, better margins, and better long-term relationships.
Whether you’re a one-person shop or part of a large organization; whether you’re selling high-tech gizmos, low-tech services, real estate, or pencils; NO MORE COLD CALLING™ is a unique sales guide that will help give your business – and your life – a stunning new lift. You’ll love what you’re doing more than ever and your success rate will climb – all without the burden of ever making another cold call.
Read a sample chapter and Enter the world of referral selling.
Visit your local bookstore, or buy it now at Amazon.com. See the No More Cold Calling page on Time Warner Book site.
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“Referrals are the Holy Grails of selling. NO MORE COLD CALLING™ shows you how to get great referrals every day.”
Jeffrey Fox, best-selling author of Secrets of Great Rainmakers
“Effective selling begins with a steady supply of leads. NO MORE COLD CALLING™ gives salespeople practical answers and useful tools to achieve their goals.”
Neil Rackham, researcher, writer and author of SPIN Selling
“If the thought of cold calling sends icy shivers down your spine, Joanne Black provides a system that will heat up your business and career. NO MORE COLD CALLING™ is a thorough, practical and easy to read guide, perfect for all of us who can’t stand making cold calls.”
Susan RoAne, author of The Secrets of Savvy Networking and How To Work a Room®
“A simple, straightforward, step-by-step guide on how to get all the great prospects you’ll ever need.”
Michael S. Clouse
editor in chief
Nexera e-News
“Find warm prospects and hot sales everywhere! Joanne Black’s NO MORE COLD CALLING™ system is brilliant, bodacious, and it works!”
Mary Foley, author of Bodacious! Career: Outrageous Success for Working Women
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