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6 Ways LinkedIn Can Help Generate Referral Sales

linkedinJoin Joanne Black and LinkedIn exec, Ralf VonSosen, to learn how LinkedIn can boost your referral sales—and when it’s time to step away from the computer and connect in person.

If you want to boost your referral sales by tapping into the tremendous power of LinkedIn, then join me and Ralf VonSosen—head of marketing and sales solutions for LinkedIn—on February 28 for the free webinar: “How NOT to Use LinkedIn to Generate Referral Sales.” (Register for this free webinar now.)

LinkedIn has an updated look & feel, expanded ways to connect to your network, and 200 million members! LinkedIn is the professional social site. However, it is not the “next big thing” in sales; you are! Get real, get in touch, and get ahead. Use LinkedIn to expand your referral network, and then use those relationships—not the technology—to boost your sales. 

There is no shortage of people willing to tell you how to manage your LinkedIn profile. But very few sources will tell you how to avoid common mistakes that are costing you clients every time you make them.

In this 28-minute free webinar, you will discover six crucial sales activities to make LinkedIn work for you:

  • How NOT to invite people to connect, and why I’m not your friend
  • What you won’t learn on my LinkedIn profile (or yours)
  • Why I need to “see you”
  • Why a LinkedIn connection is not a relationship
  • Why “personal intelligence” trumps “social intelligence”
  • How to get a referral introduction that matters (hint: it’s not automated)

Debunk the Sales 2.0 myth. Top salespeople know that social media facilitates connections; it doesn’t replace in-person interaction. Relationships—and referrals—seal the deal!




How NOT to Use LinkedIn to Generate Referral Sales

Date: Thursday | February 28, 2013
Time: 10 a.m. – 10:28 a.m. (Pacific*)
* Check your local time here
Cost: No registration fee!

The webinar is recorded, but 28 people who attend “live” will receive a special gift.


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8 Responses to 6 Ways LinkedIn Can Help Generate Referral Sales

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