Sales Articles

Apr, 30 2017 | Newsletter

April Referral Selling Insights

prospecting

Here’s what you might have missed from No More Cold Calling this month. Think winning is acknowledging a prospect’s pain? Think winning is focusing on a prospect’s desired outcome and then demonstrating how your solution gets results they can bank on? That’s not winning. That’s just playing the game—the same game every other salesperson is […]

Apr, 20 2017 | Referral Sales, Referrals

Why Reps Hate Asking for Referrals Just as Much as Cold Calling

cold calling

Here’s how to cure your prospecting problem. Let’s set the record straight: Most everyone on your sales team has call reluctance—whether they’re cold calling or asking for referrals. Surprised? I was. What’s to fear about prospecting? After all, I only talk to people who want to talk to me. I use the referral system I […]

Apr, 13 2017 | Lead Generation, Referral Sales

What Millennials Can Teach Us About Lead Generation

lead generation

Is it time to change the way you’re prospecting? I’m not a millennial—not even close—but I love the way they think, act, and react … mostly. I don’t love seeing a table of millennials glued to their phones. Gathering for meals used to mean we talked to each other. How are they ever going to […]

Apr, 06 2017 | Lead Generation, Referral Sales, Referrals, Salespeople

3 Ways to Guarantee Referral Prospecting Success

prospecting

Think a referral system is easy? Think again! All things being equal, we work with friends. All things not being equal, we work with friends. And when we need a specialist, we ask a friend. That’s why referral selling is the only prospecting strategy that ensures qualified lead generation. And it only works if you […]

Mar, 23 2017 | Referral Sales, Sales Leadership, Salespeople, Women in Sales

How Can Tech Companies Attract More Women in Sales?

women in sales

Women have everything it takes to succeed in sales. Ask any B2B sales leader about their lead generation challenges, and you’ll get specific answers about why their teams can’t get access to buyers, how sales processes have gotten too long, or why they’re losing to the competition. Ask them why there aren’t more women in […]

Mar, 16 2017 | Lead Generation, Sales Leadership, Salespeople

Want Qualified Sales Leads? Stop Your Team from Cold Calling

qualified sales leads

Lead generation shouldn’t be that tough. Let’s be honest. Cold calling is bottom-of-the-barrel prospecting. It can take eight to 14 touches just to reach a prospect who isn’t expecting a call from your sales rep. He’s “dialing for dollars” (read: “wasting time”), and who has time to waste? There has to be an easier way […]

Mar, 08 2017 | Sales Leadership, Salespeople, Women in Sales

Women in Sales: 5 Ways to Get Your Voice Heard

women in sales

What does it take to succeed in sales? Today is International Women’s Day, and what better time to celebrate all the smart, savvy women in sales? In honor of the occasion, HubSpot is launching its #WomenInSalesDay project, a compilation of inspiring stories about top saleswomen, as well as tips and advice for women coming up the […]