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Unconscious Bias Goes Double for Boomer Saleswomen (March Referral Selling Insights)

Mar 31, 2019 | Newsletter, Referral Sales

Does age really matter in sales?   “Explain it so your grandmother would understand.” That’s exactly what the CMO of a tech company said about how to explain your mission statement. I was listening to his podcast at 7:00 on a Monday morning, and I was ready to...

What Saleswomen Do Really, Really Well

Mar 29, 2019 | Business Development, Cold Calling, Lead Generation, Networking, Referral Sales, Social Media, Technology

Women in sales have a natural advantage. When you think about salespeople, you probably picture men. History and Hollywood have made sure of that. Yet, many saleswomen outperform their male colleagues, and many men have admitted that to me when the other guys were out...
The True Gift and Grit of Working Grandmothers

The True Gift and Grit of Working Grandmothers

Mar 22, 2019 | Business Development, Cold Calling, Lead Generation, Networking, Referral Sales, Social Media, Technology

Grandmothers have always worked … but not always outside the home. It was 2007. At a luncheon hosted by a major magazine, a panel of four women discussed their careers and what inspired them. The oldest was 53 years old, a business owner with two children at home. The...

What You Can Do About the Glass Ceiling

Mar 14, 2019 | Business Development, Cold Calling, Lead Generation, Networking, Referral Sales, Social Media, Technology

Here’s why women are good for the bottom line. When I published “The Glass Ceiling Hasn’t Shattered Just Yet” in February 2015, the post sparked more than 80 comments. Many said the same bias exists for immigrants, even those who are extremely qualified and speak...

Why Women in Sales Don’t Want to Work for You

Mar 8, 2019 | Business Development, Cold Calling, Lead Generation, Networking, Referral Sales, Social Media, Technology

In honor of International Women’s Day, how can your sales team attract more female rainmakers? It was 1936. My mom graduated with a degree in finance from Syracuse University, but she couldn’t get a job at a bank. They didn’t hire women, not even as tellers. That was...

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