Are You High-Tech or High-Touch?

Are You High-Tech or High-Touch?

Forget what you’ve heard about sales tech effectiveness. Here’s why the personal touch still wins. There’s a myth being circulated in the world of high-tech sales. According to some “experts,” buyers know everything they need to know about our companies, products, and...
How to Win New Clients from Lost Deals

How to Win New Clients from Lost Deals

Referrals might be the silver lining for account-based sales reps when good clients walk away. I have been in B2B sales so long that I’ve probably forgotten more deals than I remember. I know how to win new clients. Just as importantly, I’ve learned how to turn a loss...
Want to Get Referrals? Don’t Do This (UPDATED)

Want to Get Referrals? Don’t Do This (UPDATED)

Don’t assume your team knows how to ask for referrals. Tim told me his team was “doing referrals.” He figured they knew how to get referrals because he told them to do it. I asked how that approach was working for him. Dead silence. And therein lies the problem. A big...