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Referrals are your ticket to the C-Suite
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DISCOVER JOANNE'S SYSTEMAMERICA’S LEADING AUTHORITY ON REFERRAL SELLING
"...should be required reading—not just for sales professionals, but for everyone."
Tom Zgainer,
CEO, America’s Best 401k
"...grounded in real-life situations...reaffirmed for me that the most powerful way to build a relationship is to make a personal connection.”
Lee Folger,
sales executive

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HARD-HITTING KEYNOTE SPEAKER
Joanne’s contrarian approach often goes against the prevailing winds and even the philosophies of other speakers sharing the stage with her. Joanne’s energetic presentation style and actionable content provide audiences with a foundation to challenge what they hear in the blogosphere about how technology is changing how they should connect with prospects. Make her the most memorable speaker at your next event!
RECENT POSTS
Truth Bomb: Salespeople All Look Alike to B2B Buyers
Referrals help you stand out in a sea of B2B sellers. How do B2B buyers tell one internet security company from another? One IT provider from another? One marketing platform or sales enablement app? One insurance broker, attorney, banker, or consultant? Often you...
Building Bridges: How to Make a Difference in a Crazy World
Let's do the impossible together. I’m so conflicted, often scared. What’s this world coming to? I’m not a pessimist and try to look at the bright side, but there’s so much violence and hate. Wars, nuclear threats, mass shootings, polarized governments. It’s enough to...
Your B2B Lead Generation Sucks … 5 Reasons Why
Of all the B2B lead generation strategies at your disposal, referral selling is the most effective and least expensive. Yet, most companies miss the mark on referrals and instead make these common sales prospecting mistakes.
No More Cold Calling, LLC
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