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Dump the Junk: It’s Time to Clean House

May 25, 2010 | Account Based Sales

You know who they are—the time-wasting, buy-nothing customers… By dumping them, you free up time to develop and care for the ones who really matter. Just do it. The PITA Customer You can see the warning signs a mile away: They push you on price, threaten to take their...

Lessons from Moneyball

May 6, 2010 | Account Based Sales

Why am I reading “Moneyball” and what’s the connection to sales? Several people I respect told me it’s one of the best business books written, so I dug in. I like going to baseball games, but I’m not a baseball fanatic, and I really don’t care who...

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