Feb 28, 2023 | Business Development, Networking, Referral Sales
Asking for referrals feels riskier than cold calling. “I’m not sure why, but I have never been comfortable asking for referrals.” That comment was from a 20-year sales veteran, the kind of seasoned pro who should know how to get referrals, and given this person’s...
Oct 12, 2021 | Business Development, Referral Sales, Sales Leadership, Social Selling
Hiding behind technology doesn’t drive sales—THIS WILL. October is National Women’s Small Business Month in the U.S.! I know it seems like there’s a month for everything, but this is certainly one worth celebrating. Closing the gender gap, here and abroad, has been...
Sep 28, 2021 | B2B, Business Development, Lead Generation, Referral Sales
But here’s what they’re missing on referral B2B lead generation. Suddenly, everyone’s on the referral bandwagon for sales lead generation. However, most sales “experts” get referrals all wrong. I’ve had it with all the referral myths and...
Jun 27, 2019 | B2B, Lead Generation, Networking, Social Media
Connections and relationships are what count. Should I accept every LinkedIn invitation? I’m frequently asked that question. It’s a personal choice. Some people do. Some people only connect with people they know in real life. Others screen every invitation; they write...