Jan 17, 2019 | Business Development, Lead Generation, Referral Sales, Sales Leadership, Video
Don’t believe everything you hear about selling in a digital world. You’ve probably heard the often-quoted statistic that says 57 percent of the buying process is complete before a customer talks to a salesperson. Rubbish. Believe that, and you’ll look like everyone...
Jan 10, 2019 | Business Development, Lead Generation, Referral Sales, Sales Leadership, Video
Asking for referrals might be hard, but it pays off big! Ask most anybody for the secret to how to get referrals, and they’ll probably tell you the first step is to simply ask. That might be true, but it’s far easier said than done. Whether you’re a sales newbie or a...
Jan 3, 2019 | Business Development, Lead Generation, Referral Sales, Sales Leadership, Video
What is 7427466391? Imagine if you saw this on a billboard along your commute route … What would you do? Roll your eyes, think this is nonsense, tell others about it, or go to the site and find out what’s going on? The curious solved the equation (answer:...
Dec 28, 2018 | Business Development, Lead Generation, Referral Sales, Sales Leadership, Video
We’re not obsolete … yet. There’s a saying in B2B sales that people buy with emotion and justify with fact. It’s more than a saying; it’s a fact. Trust is a predominant factor in any buying decision. Two things being equal—and they never are—people buy from those they...
Dec 20, 2018 | Business Development, Lead Generation, Referral Sales, Sales Leadership, Video
We need to speak up when people do the right thing. Whether you’re watching the news or perusing social media, you’ll see plenty of stories about people behaving badly, selfishly, or rudely. So, it’s always refreshing to be reminded that the world is also full...